The Science of Motivation: Why What Drives You Might Not Drive Your Team.
The Science of Motivation: Why What Drives You Might Not Drive Your Team
Most leaders make one critical mistake: they assume their team is motivated by the same things that drive them. But the science is clear—motivation is personal, contextual, and deeply human. What energizes one person may completely drain another.
In this interactive webinar, we’ll explore 80+ years of research—from Maslow’s Hierarchy of Needs and Herzberg’s Two-Factor Theory to Deci & Ryan’s Self-Determination Theory, Dan Pink’s Autonomy, Mastery, Purpose, and David Rock’s SCARF model. You’ll see how psychology and neuroscience together reveal the hidden forces that truly drive behavior at work.
And then we’ll take it a step further. Using Management Drives, a powerful and practical framework, we’ll translate these theories into action. You’ll learn how to “decode your team’s DNA”—understanding the unique drives of each person so you can communicate more effectively, design incentives that resonate, and create an environment where diverse motivations fuel performance instead of conflict.
In this session you’ll gain:
A deeper understanding of why traditional “carrot and stick” approaches fail.
Practical insights into what really fuels engagement, trust, and performance.
A framework for identifying and aligning the different motivational drives on your team.
Tools to become a more motivationally intelligent leader.
With engagement at historic lows (Gallup, 2023), trust in leadership declining (Edelman, 2024), and burnout rising (WHO, 2023), motivational intelligence is no longer optional—it’s the defining leadership skill of the future.
Join us to discover how to stop motivating through your own lens, and start unlocking what truly drives your team.
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